Closing a big case.....

Selling tips...

This month I closed a fairly big case. The cover is for a few millions and the premium is a sizable one. How long  it took me to wrap up the sale? It was hardly a five minute discussion and the client didn't want to listen to my presentation. Though I had brought the proposal and the details for him to understand, he just wanted to know the premium needed to effect the millions cover. He was too happy to sign under the dotted line and I was equally excited as well. 

Did I really took five minutes to close this case? No! Certainly not! It took me exactly 30 years to develop and build my present skill and confidence, so that my client has all the trust and faith in me. 30 years ago nobody believed me. Even my friends and relatives avoided me, when I attempted to see them then. I had to work very hard to secure appointments. I knew very little on the products and I had to pretend I knew everything, when I knew nothing then. I was timid and shy but again I pretended to be brave and courageous. I thought I had presented well from A to Z and Z to A again, but yet nobody was willing to buy from me. Rather I was rejected and rejected until I almost wanted to give up selling. But Thanks God! My inner mind never wanted me to stop but rather was pushing and encouraging me to continue. 

Time has allowed me to learn, relearned and unlearned until I master my trade. I gradually had to speak less for my products, rather I spoke more about people and their lives. Perhaps you could say it, as Wisdom of Life. When one has wisdom, he earns respect and trust. When one has richness of the heart, he earns value and creditability. When one has the power of knowledge, he earns the confidence of others. Combined all these, you create the success of what you are professing. So! When I asked my client to buy, they just buy without asking. So! To be successful in selling, patience is the game. The longer you last, the better you will be in your career.

Brain Adams said:  "Learn the art of patience. Apply discipline to your thoughts when they become anxious over the outcome of a goal. Impatience breeds anxiety, fear, discouragement and failure. Patience creates confidence, decisiveness, and a rational outlook, which eventually leads to success"