Thursday, December 09, 2010

The selling formula.


Selling tips....

A rookie agent asked; Is knowledge on products important in selling life insurance? Yes! Is always a changing world with different needs, when we have to keep pace with our new range of products all the time. We have to be 100% competent and sure with what we sell. But!!! Read the next paragraph please.

The formula in selling is 10% knowledge, 30% skill and 60% Heart ( Love & Concern). The 100% score on knowledge is equal to 10% of the total ability in mastering the Art of Selling. If you are the one agent who is keen and has all the interest to learn and remember those details and information from books, but lack the development to acquire the selling skills, and do not have the sincere heart to see and meet people, you would never be able to last in our challenging career.

Many agents who have the brainy minds to study, passing all the relevant courses and papers but do not have selling skills and heart, find it so difficult to stay in our business too. Passing the required examinations and attending the needed classes, doesn't mean you have made it. The real fight is when you could learn the right skills to touch some one's heart out there. The company could provide you the knowledge, whereas the skill and the heart are from within yourself. Unless you have the last two qualities, selling life insurance is going to be tough. I sincerely hope my sharing could benefit all my fellow colleagues, especially the beginners.

A beautiful statement - “Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives.” - William A. Foster quotes

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